Labeling Solutions & Services
This is a term that refers to the ability of digital label presses to print ‘similar but not identical’ label designs simultaneously. This is about something impractical in traditional presses due to the underlying reliance on ‘plates’.
On a digital press, we can print numerous variations of the same size at the same time. This way, you can combine multiple product needs in a single run. Versioning also means you can be much more creative in your product offerings, and the label cost should not be a consideration.
This approach is called ganging, and it means you gain the benefit of lower prices. You can also specify different quantities per version, all in the same run. That’s how we get a unit price based on the combined quantity of 5250 labels.
The colors and designs can be completely different, too, so long as the labels are the same size and on the same material so they can be combined in the same run.
Digital printing offers the ability to print your proofs on the actual production press without all the setup associated with traditional printing presses.
This is not a free service, but if you're particularly concerned about colors or quality before you go into production, we can make press proofs available at an extra charge. There are also associated delays involved.
Have you ever considered trying out various label designs on your customers, or maybe a focus group? Sure, you can hand them pretty designs on regular paper from a desktop printer, but how much more real would it be to show the finished products in multiple different ways?
With our digital presses, you can gang as many designs as you like together, and only print a small number of each quite cheaply that is something utterly unachievable on traditional presses.